Set the Revenue Target: Determine a realistic but challenging revenue goal for the Loser to achieve, such as $50, ensuring it’s attainable within a day's worth of lemonade sales.

Choose the Location and Date: Pick a busy public spot and time for maximum exposure (and embarrassment), like at a local park or town center – that’ll certainly help drive sales.

Plan the Outfit and Sign: Select an embarrassing costume for the loser to sport as they sell their wares. Bring a clever sign that makes sure your prospective customers know just why a full-sized adult is running a children’s lemonade stand.

Set the Rules for the Stand: Establish clear guidelines, like the minimum hours the loser must operate the stand (e.g., 4-6 hours), and ensure they have all necessary supplies: lemons, sugar, cups, and maybe a tiny shred of dignity.